VuCast and Grupo Bel Launch New Digital Wireless Service in Brazil

First of its kind digital broadcast network successfully deployed in top three major markets

Palo Alto, Calif. – Jan. 19, 2010 – VuCast Media, Inc. and Grupo Bel today announced the launch of their private digital wireless network throughout the top tier Brazil markets. Grupo Bel commenced operation of the VuCast-based metro-wide wireless network in São Paulo, Rio de Janeiro and Belo Horizonte regions after successful pilot deployments supporting over a thousand VuCast digital data receivers. The VuCast solution offers simultaneous one-to-many delivery of rich media content to a virtually unlimited number of end-points within a metro area at a fraction of the cost of traditional cellular data services.

"The VuCast technology allows us to overlay digital broadcast capabilities on top of our extensive FM radio station transmission infrastructure," said Rodrigo Carneiro, executive director of Grupo Bel. "This is the first digital wireless network in Brazil capable of delivering rich media to over 40% of the population at a cost point enabling mass-market adoption."

"Grupo Bel is an outstanding network operator partner for the Brazil market," said Vivek Pendharkar, president and CEO of VuCast. "We are impressed with the performance, coverage and reliability of their initial network deployments and look forward to working with them as they extend their service area coverage and expand their application portfolio."

About Grupo Bel
With more than 40 years in the field of telecommunication, Grupo Bel is a pioneer in Broadcasting in Brazil, being responsible for launching in July 1969 the first FM stereo in the country. Throughout its history, Grupo Bel has been launching innovated projects in the Radio and TV markets such as broadcasting live news from mobile units and helicopters. Responsible for more than 10 Radio stations implementation projects in the states of Rio de Janeiro and Minas Gerais, the group has developed a role of excellence in the field of radio broadcasting.

About VuCast Media, Inc.
VuCast Media was founded in 2008 and is based in Palo Alto, California. VuCast is the pioneering provider of private wireless datacast services for new media device manufacturers, content providers and major brand organizations. With networks spanning six continents, VuCast is continually adding coverage in new metro markets, coupled with first-to-market solutions supporting an extensive range of devices and applications.

Press Contact:
Gregg Levin
VuCast Media, Inc.
650.561.4204
Email

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